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1 the way to promote the product so that the competition doesn't notice
Marketology: stealth marketingУниверсальный русско-английский словарь > the way to promote the product so that the competition doesn't notice
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2 Because of the Ultra Low Level of the quality of the product, Special High Intensity Testing is required
American: BULLSHITУниверсальный русско-английский словарь > Because of the Ultra Low Level of the quality of the product, Special High Intensity Testing is required
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3 Airworthiness Procedures where the CAA does not have Primary Responsibility for Type Approval of the Product (CAP 554)
Раздел В. Правила лётной годности, не предусматривающие основную ответственность Управления САА за одобрение типа изделия авиационной техники (CAP 554)Англо-русский словарь промышленной и научной лексики > Airworthiness Procedures where the CAA does not have Primary Responsibility for Type Approval of the Product (CAP 554)
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4 Airworthiness Procedures where the CAA has Primary Responsibility for Type - Approval of the Product (CAP 553)
Раздел А. Правила лётной годности, предусматривающие основную ответственность Управления САА за одобрение типа изделия авиационной техники (CAP 553)Англо-русский словарь промышленной и научной лексики > Airworthiness Procedures where the CAA has Primary Responsibility for Type - Approval of the Product (CAP 553)
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5 Sending out funny, unusual e-mails, describing the product, that people want to pass along to friends
Marketology: viral marketingУниверсальный русско-английский словарь > Sending out funny, unusual e-mails, describing the product, that people want to pass along to friends
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6 sum of the product diameters
Medicine: SPDУниверсальный русско-английский словарь > sum of the product diameters
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7 to conduct off the product gas
Англо-русский словарь промышленной и научной лексики > to conduct off the product gas
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8 to draw off the product gas
Англо-русский словарь промышленной и научной лексики > to draw off the product gas
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9 to remove the product gas
Англо-русский словарь промышленной и научной лексики > to remove the product gas
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10 to withdraw the product gas
Англо-русский словарь промышленной и научной лексики > to withdraw the product gas
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11 product mix
Mktgthe variety of product lines that a company produces, or that a retailer stocks. Product mix usually refers to the length (the number of products in the product line), breadth (the number of product lines that a company offers), depth (the different varieties of product in the product line), and consistency (the relationship between products in their final destination) of product lines. Product mix is sometimes called product assortment. -
12 product management
Mktga system for the coordination of all the stages through which a product passes during its life cycle. Product management involves control of a product from its innovation and development to its decline. The process is coordinated by a product manager who focuses on the marketing of the product but may also be responsible for pricing, packaging, branding, research and development, production, distribution, sales targets, and product performance appraisal. This cross-departmental approach is based on the theory that a dedicated product management system will lead to tighter control over the product, and thus higher sales and profits. A brand manager fulfills a similar function to a product manager, concentrating on products within one brand. -
13 product life cycle
Mktgthe life span of a product from development, through testing, promotion, growth, and maturity, to decline and perhaps regeneration. A new product is first developed and then introduced to the market. Once the introduction is successful, a growth period follows with wider awareness of the product and increasing sales. The product enters maturity when sales stop growing and demand stabilizes. Eventually, sales may decline until the product is finally withdrawn from the market or redeveloped. -
14 product abandonment
Mktgthe ending of the manufacture and sale of a product. Products are abandoned for many reasons. The market may be saturated or declining, the product may be superseded by another, costs of production may become too high, or a product may simply become unprofitable. Product abandonment usually occurs during the decline phase of the product life cycle. -
15 product launch
Mktgthe introduction of a new product to a market. A product launch progresses through a number of important stages: internal communication, which encourages high levels of awareness and commitment to the new product; pre-launch activity, which secures distribution and makes sure that retailers have the resources and knowledge to market the product; launch events at national, regional, or local level; post-event activity, which helps salesforce and retailers make the most of the event; and launch advertising and other forms of customer communication. -
16 product development
Mktgthe revitalization of a product through the introduction of a new concept or consumer benefit. Product development is part of the product life cycle. The concepts or benefits that can be implemented range from modification of the product to simply introducing new packaging. -
17 product layout
Opsthe organization of a factory or office so that the position of the workstations is optimized to suit the product. Product layout ensures that products follow an assembly line where the different operations are undertaken in a logical sequence. -
18 product
[ˈprɔdəkt] noun1) a result:نَتيجَهThe plan was the product of hours of thought.
2) something manufactured:مَنْتوجThe firm manufactures metal products.
3) the result of multiplying one number by another:ناتِجThe product of 9 and 2 is 18.
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19 product recall
Opsthe removal from sale of products that may constitute a risk to consumers because of contamination, sabotage, or faults in the production process. A product recall usually originates from the product manufacturer but retailers may act autonomously, especially if they believe their outlets are at particular risk. -
20 product
Mktganything that is offered to a market that customers can acquire, use, interact with, experience, or consume, to satisfy a want or need. Early marketing tended to focus on tangible physical goods and these were distinguished from services. More recently, however, the distinction between products and services has blurred, and the concept of the product has been expanded so that in its widest sense it can now be said to cover any tangible or intangible thing that satisfies the consumer. Products that are marketed can include services, people, places, and ideas.
См. также в других словарях:
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the product concept — ➔ concept … Financial and business terms
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risks relating to use of the product — veterinarinio vaisto naudojimo rizika statusas Aprobuotas sritis veterinariniai vaistai apibrėžtis Pavojus gyvūnų ar žmonių sveikatai, susijęs su veterinarinių vaistų kokybe, saugumu bei efektyvumu ir (ar) nepageidaujamu poveikiu aplinkai.… … Lithuanian dictionary (lietuvių žodynas)
Product placement — Product placement, or embedded marketing, [cite web last = Schiller first = Gail authorlink = coauthors = title = Win, draw for Burnett branding work = publisher = The Hollywood Reporter date = 2005 06 01 url =… … Wikipedia
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Product Family Engineering — Product families/lines are quite common in our daily lives, but before a product family can be successfully established, an extensive process has to be followed. This process is known as product family engineering, product line engineering, and… … Wikipedia
Product Red — Product Red, styled as (PRODUCT)RED, is a brand licensed to partner companies such as Nike, American Express (UK), Apple Inc., Starbucks, Converse, Bugaboo, Penguin Classics (UK International), Gap, Emporio Armani, Hallmark (US) and Dell. It was… … Wikipedia
product — prod‧uct [ˈprɒdʌkt ǁ ˈprɑː ] noun 1. [countable] COMMERCE something useful and intended to be sold that comes from nature or is made in a factory: • Distributors for Amway sell numerous products, including cleaning and personal care products … Financial and business terms
